ZYRTEC SOCIAL ACTIVATION
Furtec from the makers of Zyrtec is a web app that let’s users walk their pets using Motion Portrait technology, which takes a photograph and brings it to life in a custom scripted video. The experience lets users output videos and stills to share on social media.

Awards: Furtec was honored with a Cannes Lions Health Shortlist and Clio Health Bronze.

 

Web App Top Row: Home Screen, Choose Pet or Upload Photo, Position Photo. Second row: Processing Sharable Video, Video Payoff, User Generated Social Post.